OUR SERVICES
NorthStar: Your comprehensive AWS partnership, marketing, and fractional execution partner has services tailored to your every need:
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Rapid Partnership Activation & Strategic Planning – Fast-track AWS onboarding, certification processes, and develop competency roadmaps to achieve specializations and advanced partner tiers
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Program Optimization & Portfolio Management – Identify, prioritize, and manage highest-impact AWS programs while ensuring timely milestone completion and requirement adherence
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Cross-Functional Coordination & Compliance – Align internal resources with AWS partnership objectives while maintaining governance oversight and adherence to all partner policies and requirements
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Co-Marketing & Campaign Development – Create co-branded marketing initiatives, secure and optimize MDF funding, and execute joint webinars, events, conferences, and AWS marketplace presence
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Content Strategy & Lead Generation – Develop AWS-aligned thought leadership, solution content, and targeted campaigns that drive qualified prospect engagement
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Brand Positioning & Messaging – Craft compelling value propositions and strategic messaging for AWS ecosystem audiences
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Performance Monitoring & Analytics – Continuous assessment of partnership metrics, KPIs, ROI tracking, and comprehensive reporting on partnership investment returns and impact
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Revenue & Pipeline Optimization – Maximize deal flow, conversion rates, and accelerate sales cycles through improved AWS co-selling processes across all channels
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Process Efficiency & Competitive Analysis – Streamline partnership operations while conducting regular market positioning and competitive advantage assessments
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Strategic Relationship & Network Building – Direct access to key AWS decision-makers and expansion of complementary partner relationships for mutual growth opportunities
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Multi-Program Integration & Platform Mastery – Coordinate participation across AWS Marketplace, APN, specialty programs while optimizing utilization of Partner Central, Service Exchange, and other AWS platforms
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Market Intelligence & Scaling – Stay ahead of AWS roadmap changes, identify new opportunities to expand partnership impact across competencies and industries
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